Pro and Cons of WooCommerce


There are many pros and cons of WooCommerce that are worth knowing before venturing into the world of e-commerce. Before moving forward with WooCommerce, it’s good to look at both sides.


  1. Completely free and open source: WooCommerce software stands out not only for being free but also open source. This means that any user, designer or programmer can alter its code because it is based on open collaboration. Shopify, Magento and other competitors have free versions. But its advanced options require premium payment plans.
  2. 100% Customizable: There are thousands of themes and there is free access to CSS, HTML and PHP style code. Therefore, it is suitable for professional users as well as for beginners.
  3. Great Flexibility: It can adapt to all kinds of online shops, regardless of their market niche or their products! It can be configured to sell physical, virtual or downloadable products. It can also be adapted to affiliate systems and other business models.
  4. Optimal Security: This platform is regularly updated to keep up to date with cybersecurity.
  5. Large Community: In WooCommerce Community you will find abundant documentation, articles and informative guides. It also has several forums specialized in this platform. A good example is WooCommece Support Forum, but there are many others, such as Upload WP Community Forums.
  6. So Many Extensions: It’s amazing how many tools and features can be added. If you are looking for some custom features, chances are there is a plugin you can use.
  7. SEO: WooCommerce is one of the top tools for SEO + cart. You may need an additional extension such as YOAST, but it really is as good as it gets!


  1. Need to Pay for Extensions: But wasn’t WooCommerce free? Downloading and installing this WordPress plugin is free of charge. Most of its widgets and add-ons are free.
  2. Slow Speed With Too Many Extensions: But wasn’t that an advantage? Having too many plugins can be a disadvantage. Installing too many plugins and extensions tends to slow downloading speed and overall performance. This is because they take up a lot of memory.
  3. Ease-Of-Use: If you are already a WordPress user, using WooCommerce will be a piece of cake. If you are new to managing a website, WooCommerce may be a bit much. The interface is hard for beginners, it just takes some getting used to. Other shopping carts, such as Shopify does offer a much easier user interface.
  4. Not as Many Core Features: WooCommerce really can build the shopping cart of your dreams with their add-ons. However, out of the box, WooCommerce doesn’t have as many core features as other shopping carts.

So, what can we take from this?

WooCommerce is powerful and the sky is the limit, but at the same time it can give you a really hard time if you don’t have experience with WooCommerce. Courtland has built many WooCommerce websites, all with unique features, we would love to talk to you about your project!